CranOraTM virgin, first cold-pressed oil provides sought-after benefits to skin care and hair care products.
Radiant beauty is now available from one of nature’s most powerful ingredients: the legendary cranberry. Fruit d’Or is launching CranOra, its COSMOS-certified organic and upcycled cranberry seed oil with beauty benefits for skin care and hair care products. The exciting new ingredient will debut at booth #AM70 during the in-cosmetics Global trade show, March 28-30 in Barcelona, Spain.
Field-to-finish oil is organic and upcycled
Based in Canada and founded in organic farming 22 years ago, Fruit d’Or has become the world leader in organic cranberry production from cultivation to production and processing. From field to finish, the company takes great care to protect both the fruit and the environment. Its organic cranberries are sourced from Quebec, Canada where the cold climate provides a perfect growing environment.
“Everything Fruit d’Or does is driven by our respect for our environment. We are committed to the responsible use of natural resources,” confirms Vice President of Business Development Sylvain Dufour. “For example, we proactively offset our greenhouse gas emissions and our company is accelerating our transition to renewable energy.”
The company proudly points to several key environmentally friendly features and practices it uses to produce its new cold-pressed COSMOS-certified organic and upcycled cranberry seed oil:
CranOra comes from upcycled cranberry seeds
Cranberry seeds generated by the company’s dried fruit production are upcycled to extract the oil. This reduces residual materials at the company’s production facilities.
Clean label
CranOra is produced with non-GMO ingredients and contains no parabens, phenoxyethanol, synthetic perfumes and dyes or other petrochemical ingredients.
Nurtured by nature in our fields
Fruit d’Or does not use genetically modified ingredients or fungicides. Farmers rely on natural pollination as well as innovative organic farming practices. These include closed-loop cultivation techniques in which the water used for harvesting and protecting fruit during the winter comes from rainwater and snowmelt collection. Processing happens near the fruit harvesting site.
This ingredient is well positioned to be the next beauty trend
Soon to debut in an upscale global brand, CranOraTM is rich in omega-3, -6 and -9. It also contains vitamin E tocopherols and tocotrienols, as well as polyphenols and beta carotene.
“Fruit d’Or consistently leads trends and innovations,” says Dufour. “With the rising demand of natural functional ingredients combined with the well-established cranberry health benefits, we expect acceptance of our organic cranberry seed oil to be brisk”
Refined and deodorized, CranOraTM COSMOS-certified organic and upcycled cranberry seed oil is ideally suited for:
Skin and facial care including moisturizers, masks, eye creams and balms.
- Improves skin elasticity and prevents dehydration
- Illuminates skin and makes it radiant
- Improves skin texture
- Slows premature skin aging
- Relieves irritated skin and itching
Hair care including shampoo, conditioner and hair masks.
- Conditions and beautifies hair
- Repairs split ends and dry, damaged hair
- Naturally contains a hair-protective sunscreen
“Cranberries have been used for health since the 17th century. Fruit d’Or cranberries are grown and processed in a way that retains all the goodness of the fruit,” Dufour concludes. “We continue to explore new ways to bring the naturally beneficial properties of our berries to the cosmetics industry and their customers.”
COSMOS certification enables organic or natural cosmetics to be commercialized worldwide. Among the attributes guaranteed by COSMOS certification are: environmentally friendly production and processing; responsible use of natural resources; development of the concept of green chemicals; respect for biodiversity; absence of petrochemical ingredients; absence of GMO and recyclable packaging.
To learn more about formulating with CranOraTM, go to COSMOS-certified organic and upcycled cranberry seed oil page or visit booth #AM70 during the in-cosmetics Global trade show, March 28-30 in Barcelona Spain.
About Fruit d'Or
Founded in 2000 and based in Quebec, Canada, Fruit d’Or is a leader in berry processing. The family business is the world’s number one processor of organic cranberries and the second largest processor of organic wild blueberries. The vast majority of its berries come from producers firmly established in Quebec, where the company operates four production sites. This supply structure allows it to ensure rapid and reliable distribution in more than 50 countries. In addition to offering a wide range of products intended for food processing, Fruit d’Or offers ranges dedicated to the nutraceutical and personal care markets. Guided by its environmental and social values, Fruit d’Or aims to offer the best of its berries to the world.
Questions? Please contact our sales team.
Scientific references
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